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PROMO 100
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DVC Worldwide ranked No. 1 on this year's PROMO 100 ranking of the top 100 promotion agencies. The agency was also named PROMO's 2003 Agency of the Year.

When last we left DVC Worldwide - as PROMO's Agency of the Decade, in 1999 - it was laboring under debt from two ambitious Internet acquisitions and anxious to bring in enough work to cover its overhead just as its chief rainmaker was leaving.

The DVC executive team
Now - four years, one buyout, a recession, and a Super Reggie later - the agency is a healthy business with strong creative, a growing range of disciplines and an impressive list of diverse clients. Déjà vu from 1996, the first time DVC was PROMO's Agency of the Year.

But this chapter in DVC's story stars a new cast of characters and a deep purse, thanks to Lake Capital, the venture-capital group that bought DVC in 2000 and continues to fund expansion via internal build-outs and some acquisition. For the full story

2003: Overview of the rankings by Editorial Director, Kathleen Joyce
2003: Agency of the Year, DVC Worldwide

2003: Agency Profiles
360 Youth
CoActive Marketing Group
Entertainment Marketing Inc.
PowerPact
Concept One
Eric Mower
The Guild Group
Marden-Kane
Strottman International

2003: Agency Ranking, 1-25
2003: Agency Ranking, 26-96
2003: Alphabetical Index 1-96

2002: Agency of the Year, GMR Marketing
2002: Agency Ranking, 1-25
2002: Agency Ranking, 26-100

2001: Agency of the Year, Momentum
2001: Agency Ranking, 1-25
2001: Alphabethical Index 1-100

2000: Agency of the Year, The Zipatoni Company

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PROMO 100
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How do you rate?

For the last 10 years, PROMO has ranked the top 100 promotion agencies to recognize the best and brightest in the promotion industry, allowing agencies to weight themselves against competitors, while identifying their strengths to existing and potential clients. The PROMO 100 also provides an accurate representation of the overall growth of the industry. Three factors (quality of work, total net revenues and two-year revenue growth) are added together to determine the final rankings. Applications are available in February/March and the rankings appear in the June issue of PROMO.—Kathleen Joyce, editoral director, PROMO

ENTRY DEADLINE IS MARCH 31
REVENUE VERIFICATION: (tax forms or auditor's letter): APRIL 16

2004 PROMO 100 Form

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