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Nikon Signs with the Mets
PROMO Xtra, Apr 15 2004
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Nikon has signed on as an official sponsor of the New York Mets and plans to support the Major League Baseball team with a variety of events throughout the year.
Nikon has been involved in the past with major league sports, but it is the company's first major sponsorship of a professional team. Terms of the deal were not disclosed.
Nikon's sponsorship includes 30-second announcements during select televised games, several in-stadium signs and banners, branded photographers' wells at Shea Stadium and various other activities.
Nikon will also sponsor Team Photo Day during the Sept. 12 game against the Philadelphia Phillies. Nikon will distribute a Mets team photo to the first 40,000 adults in attendance at the Stadium.
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