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Blimpie Diners Sample Health Clubs
PROMO Xtra, Jan 20 2004
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In support of the Blimpie Carb-Counter Menu, Blimpie International, Inc. and the International Health, Racquet and Sportsclub Association (IHRSA) have launched a promotion giving consumers a 15-day free guest membership with proof-of-purchase.
The promotion will run from now through Feb. 29 in Florida, Michigan, Louisiana, Georgia, Utah, South Carolina, Indiana, New York, Connecticut, Iowa and Nebraska markets.
A consumer sweeps supporting the promotion features a three-month health club membership and free consultation with a personal trainer. Consumers can log onto www.healthclubs.com/blimpie for additional information and to locate a participating health club in their area.
Radio spots support.
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